The Good Word

3 Core Sneakers Every Man Needs | Good Man Brand

The sneakers that define modern versatility. Meet the Legend London, Halo, and the Prospect, built for comfort, style, and purpose.

A Year of Good | Reflecting on 2025 with Purpose, Faith, and Impact

As The House of LR&C turns four and Good Man Brand celebrates nine years, we look back on 2025, a year built on faith, growth, and good.

A Letter from our CEO, Therese Hayes, on our Year of Good

This year reminded us why we maintain our focus on progress over perfection. The industry continues to face challenges across the board and yet we continue to press forward.  We launched our most...

Holiday Footwear Gift Guide 2025 | Good Man Brand Sneakers He’ll Wear on Rotation

Five can’t-miss sneaker gifts from Good Man Brand. Legend London, Edge Lo-Top, Halo, Prospect, and Aspire. Premium materials, easy style, real-life comfort.

Holiday Gift Guide | Good Man Brand Must-Have Picks for Him

Discover the best holiday gifts from Good Man Brand. Premium sneakers, essential tees, and every day pants he’ll actually wear. Style and purpose in every piece.

Better Clothes, Better Choices | Good Man Brand

Discover why materials matter in responsibly sourced fashion. Good Man Brand creates clothing with responsible fabrics that look good, feel good, and do good.

How to Dress for a Date | Good Man Brand Style Guide

Discover effortless date night outfits with Good Man Brand. From sneakers to modern pants, learn how to master men’s style without overthinking it.

A Letter from Our Founder Russell Wilson: Stand on Faith this FW25

In this personal letter, our founder, Russell Wilson, shares how faith, purpose, and service inspire Good Man Brand’s Fall/Winter '25 collection. Explore timeless sustainable styles and join a move...

Good Man Brand FW25 Goods Mandate | 100% Better & Best Materials

Discover Good Man Brand’s FW25 Goods Mandate. The Fall/Winter 2025 collection achieves 100% Better & Best materials with sustainable sneakers and apparel.

Our Most Sustainable Collection Yet | The Goods Mandate SS25

In Spring/Summer 2025, 100% of our apparel and footwear meet the rigorous “Better” and “Best” material standards. Explore how Good Man Brand strives toward a better tomorrow.

Good Man Brand x Augusta: Debut of Good Man Golf

We hit the green in Augusta, Georgia to celebrate the launch of Good Man Golf. Explore the event, the exclusive golf shoe drop, and the people who made it special.

The Halo Sneaker – Our Most Sustainable Shoe Yet | Balena x Good Man Brand

Meet the Halo Sneaker—our most sustainable sneaker yet. Made with plant-based materials and Balena’s BioCir® Flex sole, this is the future of sustainable footwear.

Celebrating B Corp Month 2025: Purpose-Driven Menswear

Good Man Brand celebrates B Corp Month 2025, highlighting our commitment to ethical business practices, sustainability, and social impact.

Good Man Brand – Soles Empowering Souls: A Legacy of Giving | Why Not You Foundation

Discover how Good Man Brand and the Why Not You Foundation empower youth through education and health initiatives.Over $1.18M donated to date.

Year of Good: Celebrating Progress and Purpose in 2024

As we approach the end of another year, we are taking a moment to reflect on the strides we’ve made, the lessons we have learned, and the impact we have created in 2024. 

The Goods Guide: Legendary Gifts

Explore our holiday gift guide for legendary men’s fashion gifts at Good Man Brand. From luxurious cashmere and timeless sneakers, find high-quality, stylish essentials he’ll love all season long. ...

Driven by Mission

Discover how Good Man Brand supports the Why Not You Foundation and learn about our latest contributions to marginalized youth through our give-back mission.

The Best in Premium Men’s Leather White Sneakers

Explore the Legend London Sneaker in responsibly sourced Nappa leather. The ultimate white sneakers for men, blending style, comfort, and sustainability.

The Edge Lo-Top Sneaker – Step into Good

Discover the all-new Edge from Good Man Brand. Stylish, comfortable, and made from premium leather, these white sneakers are the ultimate addition to your men's sneaker collection.

A Letter From Our Founder: Embracing a New Season of Style & Purpose

Read a message from our founder as we introduce the latest Good Man Brand collection. Discover our vision for the season and how we continue to blend style with purpose.

New Fall Arrivals: Top Picks of the Season

Discover the best of Good Man Brand's new fall arrivals. From premium leather sneakers to cozy flannel shirts and hoodies, explore our top picks for fall now.

What Reviews Reveal About Good Man Brand

Dive into what third-party reviews say about Good Man Brand's clothing and footwear. Explore genuine feedback and men's fashion reviews.

Our commitment to more sustainable materials

Learn more about our materials index; the internal benchmark we use to measure each season’s progress.

Our commitment to responsible leather practices

Good Man Brand is committed to supporting responsible leather manufacturing across the globe and that is why we are proud members of Leather Working Group/LWG.

Must-Have Premium Men's Sneakers

Discover why Good Man Brand’s premium sneakers are the perfect addition to any wardrobe. Shop the latest in men's fashion sneakers.

Our Top Picks for Men's Fashion

Discover the latest men's fashion top picks and style recommendations from Good Man Brand. Upgrade your wardrobe with our curated selections.